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Reports say Apple's first OLED touchscreen MacBook Pro could launch November 6, while earlier reports pointed to an October 27 introduction. Apple has not confirmed.
Bloomberg’s Mark Gurman said on a podcast that Apple’s first touchscreen MacBook Pro could launch on Friday, November 6. MacRumors reported the date on October 15. Apple has not announced the laptop, a date, or a price, so November 6 is a reported possibility.
The same report says Apple is planning to introduce the OLED models on October 27 or 28. It does not explain how that introduction relates to a November 6 launch.
Apple’s retail stores apparently have a "big floor reset" scheduled for the evening of Thursday, November 5, running into Friday, November 6. Gurman says that could be preparation for the new Macs. A floor reset shows when stores plan to change their displays. It does not show when a product goes on sale.
A Bloomberg report that MacRumors covered on October 8 said Apple would introduce OLED touchscreen MacBook Pro models "on or around" Tuesday, October 27, along with an OLED iPad mini. Bloomberg said the October events would include an online video presentation and a hands-on session for members of the media.
Gurman has also said the laptop could come as early as October and slip to November. He added that Apple is testing the laptops in a macOS 27.2 beta, which he expects to be released toward the end of October.
The new models would use OLED screens instead of mini-LED, and the reports describe 14-inch and 16-inch sizes. Touch would work alongside the keyboard and trackpad. Earlier Bloomberg-based reporting described larger touch targets and gestures such as pinch-to-zoom. Reports say macOS 27 may enlarge menus and controls when touch is detected.
Reports also describe a hole-punch camera cutout in place of the notch, paired with a Dynamic Island-style interface.
The OLED models could be sold alongside the current mini-LED MacBook Pro models as a higher-end option, according to the October 15 report. Reports say touch would not reach the MacBook Air at first.
The October 15 report says the OLED models would use the M5 Pro and M5 Max chips already in current MacBook Pros. Earlier reports named M6 Pro and M6 Max chips instead.
No price has been reported. Macworld expects a higher starting price because OLED panels cost more to make.
Earlier reporting suggested the model could be called the MacBook Ultra, a tier above the MacBook Pro. Bloomberg’s recent reporting puts the 14-inch and 16-inch models in the MacBook Pro family instead. Apple has not said which name it will use.
Earlier reporting put the launch in late 2026 or early 2027, and supply constraints were cited as a reason it could slip into 2027.
The October 15 report includes no Apple statement. An Apple announcement would be the first confirmed source for the date, name, and price. Until then, the reports point to two dates: October 27 or 28, and November 6.